The importance of design cannot be over-stated:
https://www.ryanckulp.com/design-is-a-marketing-channel/

If you're on a budget (and even if you aren't), here are a few resources to help you facelift a new project, quickly:

• Looka (referral link) - "ai driven design," just answer questions → get a logo

• 99designs (referral link) - logos and more, can run contests or set flat rates

• Fiverr (20% discount referral link)

If you just want some inspiration, browse Dribbble:
https://dribbble.com/

To find implementation talent, email us at hello@microacquisitions.com. Perhaps we can refer someone directly.